Mothers encounter a lot of things that necessitate research on health issues and baby care. For many, it has become customary to look for free and instant answers with the help of Google.
However, not all information one can get online is reliable. A lot of them are also not acknowledged by credible authorities such as doctors. With so many health and parenting blogs out there that contradict each other or feature myths as fact, moms end up more confused. The best answer or advice should still come from dependable sources backed by thorough study and research.
their partnership
One such reliable source is the Perinatal Association of the Philippines, a premier council of health professionals who have dedicated their lives to understanding baby healthcare and motherhood, and sharing the knowledge with those who seek the right information. PAP has collaborated with Huggies Philippines to launch the “Expert Panel,” a new online hub/consultation tool to help guide new and experienced moms through their motherhood journey by getting direct access to helpful tips and advice on maternal and baby care.
Kimberly-Clark Philippines, the parent company of Huggies Phils. and PAP formalized their partnership through an official contract signing, recognizing their mutual efforts to provide easy access to tips that will ultimately help guide moms in raising their babies. According to a recent survey conducted by Kimberly-Clark Philippines, online information is one of the top sources moms use when getting tips about baby care and motherhood.
“As the lead advocate and major advisory body on maternal and neonatal healthcare in the Philippines, we are very proud and excited with our partnership with Kimberly-Clark Philippines. Together, we hope to continue advocating for optimal and ethical care among healthcare providers and our stakeholders, promoting harmonious collaboration between both parties,” said PAP president Dra. Ma. Theresa Hilario-Jimenez.
the launch of “Expert Panel”
“Kimberly-Clark Philippines understands the challenges of moms when they search online for any useful data about maternal and baby care. With so much information available and numerous sources claiming themselves as ‘experts’, you can never be too sure of whom you can trust. ‘Expert Panel’ breaks through the clutter and confusion, having been created by the real experts of maternal and baby care,” said Irish Tan Chua, Marketing Manager of Kimberly-Clark Philippines.
When clicking on the ‘Expert Panel’ tab in the Huggies Philippines website, users will be given a list of commonly asked topics to choose from. Each topic will feature a set of previously answered questions that users can refer to at any time of the day while a text box will be provided for those who would like to ask a new question. Once submitted, the questions will be reviewed and answered by select doctors from PAP and an e-mail notification will be sent to the user if their questions have been answered.
With the availability of the Expert Panel, moms now have access to expert advice straight from the trusted doctors of the PAP. Expert Panel will also compile all the information shared between active online moms and doctors, store it in the Huggies website, and make it available for free to anyone who wants to access it any time. This allows fellow moms to learn about key topics that other moms are asking about.
To learn more, visit www.huggies.com.ph. To get daily updates on their latest products and services, like the official Huggies Philippines Facebook page (www.facebook.com/HuggiesPH).
